So here's how it works for most info product creators…They create a product, such as a video, ebook or course. They sell this product. And when the product isn't really bringing in much in the way of profits anymore, they set it aside in favor or promoting other products.But here's the … [Read more...] about What’s the Secret of Maximizing Product Profits?
So you're kicking around the idea of starting up an info product business. But the problem is, you get stumped when you think about picking a market or a niche.So what's the solution?First, brainstorm as many markets and possible niches as possible. Remember that evergreen markets and … [Read more...] about What Are the Best Markets for Info Product Creators?
If you produce digital products, you might find yourself producing a lot of reports and ebooks. After all, these products are easy to create and easy to distribute.But you know what? If you add a little variety into your product offerings, you're going to attract a wider swath of people. … [Read more...] about What Kind of Products Can I Create?
Ever wanted to make money online selling your own informational product? In this article, we will talk about how you can create your own info product and how to market it.So, what is information product?An information product is simply a product that teaches customers something. If you … [Read more...] about How to Create a Top-Selling Information Product
One of the keys to getting great results when you outsource is to create good, detailed briefs. After all, your freelancer isn't a mind reader. The more information you can provide to your freelancer, the better the end result.With that in mind, here's a template you can use to create product … [Read more...] about How to Create an Awesome Product Brief
One of your jobs as an online seller is to find the pricing "sweet spot" with your products. This requires a little upfront research, a little bit of experience, and a bit of testing. Here are the questions to ask yourself in order to help determine the price that will bring you the highest … [Read more...] about Questions to Ask Before You Price Your Product
Fair or not, your prospects are going to make their buying decision in large part based on the name of your product. That's why you want to make sure you brainstorm and test a lot of different titles so that you can find the one that attracts the most cash-paying customers. And a good place to … [Read more...] about 15 Templates to Naming Your Products
If you're in the business of selling information products, then you're definitely creating a lot of these products. That's because you need a complete sales funnel, from your lead magnet to your core offer to your backend products – and everything in between.So if you're like most … [Read more...] about Five Tips, Tricks and Hacks in Creating Your Own Info Product
So you pulled people into your sales funnel with an enticing lead magnet. That’s a good start. But now here’s the tricky part: you need to take a prospect who claimed your freebie and turn him or her into a cash-paying customer. And this entire strategy hinges on your tripwire product doing a … [Read more...] about How Do I Create an Effective, High-converting Tripwire Product?
Product splintering sounds a bit painful, like a type of affliction you might get in your backside if you slid down an old wooden banister. :-)But in reality, product splintering is a very useful way to grow your business. The idea is to take a piece of one of your existing products, … [Read more...] about What Is Product Splintering?
There are a lot of marketers who think there is no way, no how they can create a premium product.So let me share with you a little secret: it’s a LOT easier than you think.In fact, sometimes creating a premium product is as simple as knowing what factors raise the perceived value of a … [Read more...] about How Do I Create a Premium Product?
Many info product creators have no problems creating text products. But when you toss around the idea of creating a video product, they freeze. They think it’s a difficult task. They think it’s technologically challenging.Guess what?It’s actually not as difficult as you think. And in some … [Read more...] about How to Create a Video Product?
There’s nothing worse than pouring your heart and soul into a product, only to discover that your market doesn’t want it.Sure, sometimes it’s just a problem with the product title, positioning or sales copy when a product isn’t moving. Sometimes, however, people aren’t taking out their … [Read more...] about How Do You Ensure Your New Product Is Going to Be a Profitable Product?
The beauty of running an info product business is that you can get your hands on some very powerful tools for cheap or even free. You can use these tools to automate your business, make it easy to do your day to day tasks, and more. Here are the top tools and services I … [Read more...] about What Tools and Services Do I Need to Launch My Info Product Business?
Every product creator is familiar with this scenario…You roll out a new product. People are buzzing about it in the niche. Affiliates are promoting it like crazy. Everyone is happy, everyone is making money.But then sales begin to fade. The next big thing arrives in the niche, and … [Read more...] about How Do I Generate Renewed Excitement Around an Existing Product?